Week 52: White-Label Branding — Oct 18 – 24, 2025

Week 52: White-Label Branding — Oct 18 – 24, 2025

TL;DR: White-label customization is live. Tenants can fully brand their Exoserva instance — custom logo, colors, domain, and email templates — for a seamless customer experience.

Highlights This Week

  • Built Branding settings with live preview
  • Implemented custom domain mapping
  • Added branded email and SMS templates

Your Brand, Our Platform

Enterprise clients want their customers to see their brand, not ours. The white-label system lets tenants customize: logo, primary/secondary colors, favicon, login page background, email templates, SMS sender name, and portal URLs. The customer-facing experience is entirely their brand.

How It Works

Branding settings accept logo upload, color picker for primary/accent colors, and custom domain configuration. Changes propagate immediately to all customer-facing touchpoints: booking page, portals, emails, and SMS messages. Custom domains use DNS CNAME records pointing to our infrastructure.

What’s Next

One year in — a reflection on what we have built and where we are going.